Seonglae ChoTikTok tests a dedicated Shop feed that highlights products you can buy now
TikTok is testing a dedicated "Shop" feed tab that lets users browse and purchase products from a number of different categories, such as clothing and electronics. The company confirmed to TechCrunch that the feed tab is currently being tested in Indonesia. The Shop tab serves as a hub ...
https://techcrunch.com/2022/06/30/tiktok-dedicated-shop-feed-that-highlights-products-buy-now
TikTok expands maximum video length to 10 minutes
Is TikTok still a short-form video platform? It seems less and less so, after the company announced today that it's expanding the maximum length for uploads to 10 minutes. TikTok has been testing ever-longer uploads for years, recently introducing three-minute videos last July, but this latest update is the largest increase yet, and will now roll out globally.
https://www.theverge.com/2022/2/28/22954525/tiktok-maximum-video-length-10-minutes?scrolla=5eb6d68b7fedc32c19ef33b4
TikTok is testing a 'clear mode' for a distraction-free scrolling experience
TikTok is testing a new feature that would allow for a distraction-free scrolling experience on the app, the company confirmed to TechCrunch. The new feature, which is called "clear mode," is currently in limited testing with select users. Clear mode gets rid of all of the clutter on-screen, such as captions and buttons, when viewing content on the app.
https://techcrunch.com/2022/05/31/tiktok-testing-clear-mode-distraction-free-scrolling-experience/
Nearby
TikTok is testing a new 'Nearby' feed to display local content
TikTok is testing a new 'Nearby' feed that is designed to display local content to users. A spokesperson for the company told TechCrunch that the new feed is being tested with select users in Southeast Asia and that the test is currently limited in scope. Users who are part of the limit...
https://techcrunch.com/2022/08/23/tiktok-testing-nearby-feed/