Seong-lae ChoDrawing insights from general facts to lead others to think in the direction you intend is an advanced design of logical persuasion. However, it's difficult to always persuade this way. Due to human brain structure, when someone tries to persuade them, people look at the speaker and form conclusions to some extent before considering the content. This is why we try to hide our persuasive intent, and simultaneously why we need to know how to win someone's heart to persuade them.
Since major decisions are mostly made through words, the ability to speak persuasively and compellingly is a tremendous skill. Make them unable to say NO and make them say YES. If we can be unaffected by rejection, we can grow rapidly. Then the way to overcome the fear of rejection is the mindset of persuading again even after being rejected: Return, Explain, Admit, Denial, Why. Professor Overstreet advises in "Influencing Human Behavior" that when a "no" response comes out, it becomes a very ominous and difficult obstacle. The moment someone says "no," like magic, their pride demands that they be a consistent person. Speak with confidence, lowering your tone at the end, and use a continuous speech pattern without breaks.
You should not start the conversation with the parts where you disagree. Emphasize the parts where you and the other person agree. If possible, continuously emphasize that you are both pursuing the same goal, just with different methods.
Everyday Persuasion
Persuasive conversation is the situation we encounter most frequently in daily life. In micro-decisions, the skill to tilt a group's decision in the direction I want to create the situation I desire is very powerful. Since this comes out naturally and unconsciously, practicing it consciously in everyday life helps in the long term. The most basic rule is that in everyday persuasion, the key is knowing how to guide the other person emotionally rather than logically. Whether you're likeable or unlikeable is determined by the presence or absence of design in how you naturally reveal or indirectly make known what you want. It helps to make the other person feel like they made the decision while predicting the flow, not revealing your true intentions, and narrowing down the decision range. The reason for choosing indirect methods in everyday persuasion, unlike professional persuasion, is that not hurting feelings makes it much easier to proceed in the intended direction.
Emotions are a value judgment system. When the emotional center vmPFC is damaged, one becomes unable to make any judgments or decisions. Rather than feeling emotions through reason, we judge and think based on emotions, which is why when we receive information that contradicts what we know, we feel personally attacked. As a result, based on these negative emotions, regardless of logic, we create justifications and excuses with Consistency Bias to protect our identity (Introspection Illusion). Persuading someone means changing their thoughts, and since this means changing the person themselves, it's a difficult task.
Persuade Notion
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